From Nollywood to Afrobeats, Nigeria’s creative industries are global assets. We examine their economic value, financing structures, and cultural exports as engines of growth.
• Creative entrepreneurship, financing, and IP rights
• Investment and global positioning of Nigeria’s creative exports
• Creative economy: economic value of music, film, fashion, arts, culture, media)
• Sports business, tourism, and hospitality
By Ovio Peters Vice President Kashim Shettima, alongside senior officials of the Federal Government of Nigeria and Director-General (DG) of the World Intellectual Property Organization …